Agenda

Wednesday 22nd January

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Arrival and Networking  09:00 - 10:00



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Opening  10:00 - 10:10


  Scott Davies  CEO | ITM

  Nikki Parsons  ITM Chair & Global Director for Travel | Arcadis

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Future-gazing, predictions and speculation – What’s in store for business travel in 2025 ?  10:10 - 10:40

Staying on top of industry trends is an important strategy for both buyer and supplier alike. In the face of new technology, increasing regulation, geopolitical unrest and changing societal and business priorities, staying informed on industry trends can keep travel programmes and supplier propositions informed and agile.


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Buyer & Supplier priority results 2025  10:40 - 11:20

View the long-awaited results of our 2025 Buyer and Supplier Priority Survey..

  Scott Davies  CEO | ITM


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Networking Break  11:20 - 12:00



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Translating the Buyer Results  12:00 - 12:25

Following the reveal of ITM’s Buyer and Supplier Priorities Survey results, we invite an expert panel of buyers to help us translate what some of these findings may mean for travel management in 2025. 

  Scott Davies  CEO | ITM


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Bridging the Gap: Aligning Buyer and Supplier Priorities  12:25 - 13:00

This session delves into the critical areas of alignment and divergence between key stakeholders in the business travel industry. With insights from a seasoned panel representing both sides of the community, we’ll examine how these priorities influence working relationships and their implications for collaboration in the year ahead.

Join us for an engaging exploration of strategies to foster mutual understanding and build stronger, more productive partnerships. This interactive discussion promises actionable takeaways to help you navigate buyer-supplier dynamics effectively in 2025.

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Trends in Traveller Behaviour  13:00 - 13:30

To be successfully selected into a travel programme, it is essential that supplier commercial teams understand the criteria and processes that lead to the appointment, plus the presentation at the point of booking in today's world.

A key group of buyers provide insight into what success looks like for them and what it takes to take a place in their selection box.


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Networking Lunch  13:30 - 14:40


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Decoding the Dynamics: Pricing, Capacity, and Distribution   14:40 - 15:10

Explore the intricate interplay of pricing, capacity, and distribution strategies in the ever-evolving airline and hotel sectors. While supply and demand remain foundational, new variables such as preferred demand types, innovative marketing, and shifting distribution channels are reshaping the landscape. This session will delve into how these factors influence pricing strategies and operational decisions across both segments.

Looking ahead to 2025, we’ll unpack the potential impacts of macroeconomic and geopolitical forces on costs, competition, and consumer behaviours. Gain insights into the complexities of these critical industry pillars and learn how to anticipate changes to better navigate the challenges and opportunities of the year ahead

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Charting the Skies: Airline Leadership Insights   15:10 - 15:40

As the aviation sector continues its growth trajectory, it faces complex societal, macroeconomic, and geopolitical forces that shape its future. What lies ahead for airlines globally in 2025, and what priorities are driving leadership teams as they set their strategic direction?

In this session, a senior airline leader from British Airways will share insights into the headwinds and tailwinds impacting the global airline industry. Discover why these forces are critical to business travel and gain a deeper understanding of how airlines are navigating the challenges and opportunities of the year ahead.


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Networking Break  15:40 - 16:10



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Beyond Costs: The Trick to Unlocking the True Power of Forecasting  16:10 - 16:50

This session will delve into how data-driven insights can support areas like emissions tracking, capacity planning, and risk assessment, enabling organizations to balance sustainability, traveler satisfaction, and operational efficiency. Richard will also discuss the interplay between AI-driven tools and human expertise, examining their potential to improve decision-making and strategy. Finally, the session will offer practical approaches to align suppliers’ revenue objectives with buyers’ cost-saving priorities, providing actionable insights for navigating the complexities of today’s travel landscape.

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Educational Close  17:00



The above timings are British Summer Time (BST)
Note: this agenda is subject to change

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